Professional practices

I have now completed all of my final designs for the rest of the formats. Here they all are: 1080pxl x 1080pxl social media icon. 48" x 70" Bus shelter / London underground poster. 100cm x 240cm ENO banner, hangs outside of the Lindon Coliseum. I like how skinny this poster is, and whilst giving the least amount of information compared to some of the other formats, I really like how clean and elegant it came out. It really uses the full-length image I created to it's advantage. 1920pxl x 1080pxl image for ENO website. 500pxl x 1080pxl image for ENO website, I like how I cropped half of her image in this poster to give it a different look to the others. Makes it stand out from the crowd.

I feel like the most important print that I am making is the A4 brochure print, so that is the one I am starting with. I imagine that the design choices I make here will influence the rest of the designs I will make.  Whilst making my design, I was often comparing it to the ENO examples we were given as reference to make sure it was in the same style as the other campaigns. This meant I could assure that I had the logos and text placed in the correct places so the design would stay consistent with the other posters. I also had access to some fonts that match the ENO posters.  I did some research on The Handmaid's Tale to make sure I had an appropriate log-line at the top of the poster, so that anyone who sees it knows a quick synopsis of what the story is about. Something I noticed in the other ENO posters was that there was a gradient in a radial format, so I made sure to add a dark red one to my design too to keep with the theme of The Handmaid's Tale. Here is what I came up...

I have started creating my image for The Handmaid's Tale brief so I will do a walkthrough of my process here. I wanted to keep within the same style as the ENO promotional posters we were given as examples. These posters keep a very simple and minimal design, so I decided to make a very simple and clean vector image as my piece of art that I can apply to all the different necessary formats. Here I took a screenshot from one of the episodes of The Handmaid's Tale TV show and imported it into Adobe Illustrator. I traced around the outline of the woman using the pen tool. I then had the simple outline of the woman and decided to use the Live paint bucket tool to fill in the woman, using the eye-dropper tool to pick out the exact colours from the reference image. I liked how this looked but felt I could do a bit more detail, so I traced around some of the more complicated parts of the original image. This included the creases of the dress as well as the shadows and contours of her ...

 I have made many videos now about lemons and they are pretty random and stupid to be perfectly honest, but I'm having fun doing it. Strangely enough I am actually gathering quite a following and at least one dedicated fan who loves commenting on my videos. I have tried to engage with as many of my lemon fans as possible by liking their comment, replying, and also making their comments into a video (a feature of TikTok) to keep engagement with my followers and create a good dynamic. Here's some examples of me engaging with a fan. 

 We got our brief for our next project. We have to create a piece of art that can be used on several different formats to promote The Handmaid's Tale ballet performance at London Coliseum. They have to be within the same professional style of the ENO artwork and submitted as high resolution print-ready documents at 300dpi, CMYK. I have to make:  An A4 21cm x 29.7cm image for ENO theatre programmes and brochures 48" x 70" bus shelter/London underground poster 100cm x 240cmENO banner that hangs outside the London Coliseum 500pxl x 1080pxl and 1920pxl x 1080pxl images for ENO website 1080pxl by 1080pxl image for social media Additionally, I will have to present my concept by the end of the submission. Here are some details from the brief that I want to keep here on my blog for safekeeping.  Pitching to Clients How to Present Yourself and Your Ideas. The Handmaid’s Tale  Choreographed by Lila York Royal Winnipeg Ballet English National Opera 20 September 2021 - 12 Decemb...

 This lemon content is actually quite fun, I'm making some dumb videos but it seems to be working. Due to TikTok's friendly algorithm, I've managed to get some  likes on my videos. I really don't mind if my content is seen by nobody so the fact that I'm getting even a few likes and follows is really great to me.  I'm trying my best to upload at least once a day, and also multiple times a day. The best time to upload content is around 6pm because that's when most people are home from work and are likely to check their phone. Here's some examples of my work:

 One of our tasks for this module is to create a social media account and achieve as many likes and followers as possible, using the theme of a lemon. For my project, I have decided to create a TikTok account and create as many daft videos about lemons as possible. TikTok is a very new and popular platform (especially with gen z people), and thanks to the algorithm, it is possible for anyone to go viral on TikTok and get a lot of attention from any kind of video. I don't intend to think too much about what my content will be, just to create as much lemon content as I can and as random as it can be. I'd like to have a reputation for being "that weird lemon guy" who just says the first lemon related thing that pops into his head.